PRESS & CREATORS
We welcome journalists, photographers, videographers, and hobby content creators who want to help share the atmosphere, creativity, and community of Europe’s largest wargaming hobby show.
If you’re planning to attend SALUTE in a professional media capacity, please read the information below and choose the option that best fits how you work. Not sure which one you are? - Don’t worry, we know the lines between press and content creation can blur—especially in the hobby world. To keep things straightforward, just pick the option that best matches what you do most of the time.
Press Pass Applications
Choose this option if you are attending SALUTE primarily to:
Report on the event for a publication or news outlet
Write articles, features, or reviews
Take photographs or video for editorial use
Cover SALUTE independently as a journalist
Typical examples include:
Hobby magazines (print or digital)
News or culture websites
Recognised hobby media outlets
Professional photographers working for an outlet
What to expect:
Editorial independence
No obligation to promote or post
No requirement to submit content for approval
Access suited to reporting and documentation
Content Creator Pass Applications
Choose this option if you are attending SALUTE primarily to:
Create videos, shorts, livestreams, or social posts
Share your visit with your followers or community
Produce hobby-focused entertainment or commentary
Typical examples include:
YouTubers
TikTok or Instagram creators
Twitch streamers
Bloggers or podcasters
What to expect:
Clear filming and conduct guidelines
A family-friendly content environment
Optional promotional expectations (always explained in advance)
Access designed to support content creation without disrupting the show
A Few Important Notes (For Everyone)
All media and creator passes must be applied for in advance
Approval is not automatic, and numbers may be limited
Media badges are non-transferable
Filming and photography must respect:
Exhibitors
Attendees
Families and children
Staff instructions and safety requirements
Full details can be found in our Media & Content Creator Guidelines.
Questions?
If you have questions about applications, access or expectations - please email: PR@salute.co.uk
We look forward to welcoming you to SALUTE and seeing the event through your lens!